Avatar release new music video for ‘Death And Glitz’

Swedish heavy metal visionaries AVATAR have released a brand new single!

The new music video, for the track Death And Glitz, is the latest single to be lifted from the band’s upcoming album Don’t Go In The Forest (the follow-up to 2023’s Dance Devil Dance) which is scheduled to be released on October 31st, via Black Waltz Records.

Speaking about the new song, vocalist Johannes Eckerström says, “Death and Glitz’ is a song about perversion and detachment. A homeless, young runaway collapses and dies on a dancefloor. The crime scene tape becomes a red velvet rope. The investigator’s camera flashes like paparazzi on the red carpet. We love her for dying. Now she’s perfect. Obedient. Anything you want. The true crime genre is as sick as the sickest goregrind band you’ve ever heard. Its popularity and the form in which it’s being consumed, as a choice between Mickey Mouse and hospital dramas, reveals a darkness.

The best ones are when it’s someone young and attractive. A couple goes hiking. Only the man returns. What do we project on this very real person’s very real tragedy? Do we see ourselves, with a strange envy for being so desired? Do we see a canvas on which we can paint the perfect future, if we were there to make it right? Do we completely dehumanize the victim and those who lost her, obsessed with the puzzle? No matter the reason, it is clear that no one is more obedient than the dead. People simply like it when death has a nice rack.”

Watch the official music video for Death And Glitz here: 

Continuing to speak about the upcoming album, Eckerström says, “the secret ingredient is that we still feel like we’re just getting started. Don’t Go In The Forest is an album filled to the brim with stuff we’ve never done before. It’s all songs and concepts we haven’t been close to touch until now. The mind is wild and we have lost ourselves in the darkest woods, filled with memories, and fantasies. Forbidden thoughts that must be spoken. It would have been impossible to make this album at any other time than now. That’s all we ever wanted, and I think you’ll find it’s all you ever wanted too.”

Alongside the release of the new music video, you can view both the track list and artwork for the upcoming new album below:

Track List: 

1. Tonight We Must Be Warriors
2. In The Airwaves
3. Captain Goat
4. Don’t Go In The Forest
5. Death And Glitz
6. Abduction Song
7. Howling At The Waves
8. Dead And Gone And Back Again
9. Take This Heart And Burn
10. Magic Lantern

Don’t Go In The Forest is set for release on October 31st via self-release. Pre-orders are available now and can be purchased here.

For more information on AVATAR like their official page on Facebook.