Gen And The Degenerates release new music video for ‘Big Hit Single’

GEN AND THE DEGENERATES have released a new music video!

The new music video, for the track Big Hit Single, is the brand new single from the alternative punk band and follows on from their previous single, My Perfect, which was released in September last year.

The new single was recorded and produced by Ross Orton [ARTIC MONKEYS, AMYL AND THE SNIFFERS, DRENGE, GANG OF FOUR].

Speaking about the new single, vocalist Genevieve Glynn-Reeves says, “if you want the highbrow answer, then Big Hit Single is about the experience of creating art under late capitalism. If you want the lowbrow – and slightly more honest – answer, then Big Hit Single is me trying to wind up our label. They’d made quite a reasonable request… ‘Please can you write more songs like the song that did well and stop experimenting with every genre under the sun in a completely chaotic and hedonistic manner?’ Unfortunately, I have issues with authority… My parents often regale me with the tale of my Year 4 parent’s evening, in which my teacher described me as ‘too wild, in the bohemian sense.’ If Mrs Baker couldn’t get me to behave, then what chance did Marshall Records have? Luckily, they have a good sense of humour over at Marshall.”

Watch the official music video for Big Hit Single here: 

For more information on GEN AND THE DEGENERATES like their official page on Facebook.