Good As Gold Group launch ‘The Tours That Never Were’ fundraiser

Good As Gold Group have launched a new non-profit fundraiser!

Titled The Tours That Never Were, the fundraiser intends to help many of the UK’s most hard-working underground touring acts, including their tour Managers, sound & lighting engineers, stage techs and drivers, who have had their tours cancelled or postponed in response to the ongoing COVID-19 pandemic.

For the fundraiser, Good As Gold Group have partnered with Awesome Merchandise and Aled Philips (Deputy Art Director at Kerrang! Magazine) to create a range of products featuring bands and artists who have had to cancel or reschedule shows between March and May this year.

The bands and acts involved in the fundraising scheme are as follows: AA WILLIAMS, BLACK PEAKS, CASSELS, CONJURER, CRUELTY, CULTDREAMS, DELTA SLEEP, DINOSAUR PILE UP, DREAM NAILS, EMPLOYED TO SERVE, HAGGARD CAT, HOLDING ABSENCE, FALSE HEADS, GENDER ROLES, ITHACA, JOHN, LIZZY FARRALL, NORDIC GIANTS, ORCHARDS, PALM READER, PIGS PIGS PIGS PIGS PIGS PIGS PIGS, POLAR, THE ST PIERRE SNAKE INVASION, SUGAR HORSE, WE NEVER LEARNED TO LIVE.

All profits from the sale of the items will be split equally between the artists signed up to use as they see fit. A number of the bands will opt to donate their split of the proceeds to charities of their choice (including NHS Together, Music Venue Trust and domestic abuse charities to name a few).

Click here to see the merch range and we implore you to pick up something if you can!