GroundCulture release new music video for ‘Catalyst’
GROUNDCULTURE have released a new music video!
The new music video, for the track Catalyst, is the new single from the Newcastle hardcore group and comes as the band sign with Hopeless Records.
Speaking about the track, vocalist Roy Watson says, “imagine me talking to the self frustration and complacency that comes with letting frustration cloud your experience and telling myself to focus on the moment. So often, although physically you’re present, your mind is elsewhere. I’m talking to the side of my personality that relapses into that mindset, and instead, come to terms with how this thinking weighs down my potential across the board. Hopefully people hear what I’m saying and it opens up a sense of their own demons that can be used as a catalyst to positive change or an awakening inside of those feelings that inhibit our perspective of things.”
Watch the official music video for Catalyst here:
Continuing to speak about signing with Hopeless Records, Watson continues, “it’s hard to actually verbalise how it feels to have a family like Hopeless Records on board with GROUNDCULTURE. It’s going to change our lives and give life to our actual dream, as well as introduce us to people who will no doubt grow to be some of our closest friends in the world..The way they operate as a company overall and how they really dig deep into their artists’ thinking and process really had me taken aback…They’re the real deal and I know by being partnered with them, both on a personal level, emotional level and in a sense of being an artist, me and the lads are going to see major growth that we will take through to the rest of our lives. The real work starts right now.”
For more information on GROUNDCULTURE like their official page on Facebook.