Ithaca release new music video for ‘They Fear Us’

ITHACA have released a new music video!

The new music video, for the track They Fear Us, is the title track from the UK metallic hardcore band’s upcoming new album, which is scheduled to be released in July this year.

Speaking about the new music video, the band says, “making this video was one of the hardest but most creatively fulfilling things we’ve ever done as a band. We shot in multiple locations over multiple days, we stripped down to our underwear, we swallowed fake blood – we put everything into it! The video is about reclaiming power – our main location was in a stately home of the British landed gentry, to create a contrast between us and the colonial imagery on the walls, representing us kicking down doors and taking up space. The visuals are influenced by experimental cinema, religious iconography and pre-Raphaelite paintings. We set this level of ambition to announce ourselves as an unapologetic, inescapable force in the heavy music scene – you will fear us.”

Watch the official music video for They Fear Us here: 

They Fear Us is set for release on July 29th via Hassle Records. Pre-orders are available now and can be purchased here.

For more information on ITHACA like their official page on Facebook.