Sumo Cyco release new music video for ‘No Surrender’

SUMO CYCO have released a new music video!

The new music video, for the track No Surrender, is taken from the band’s upcoming new album, Initiation, which is scheduled to be released in May this year.

Speaking about the new song and its accompanying music video, frontwoman Skye ‘Sever’ Sweetnam says, “No Surrender is about the struggle to be your authentic self, living your truth and battling inner demons. The music video depicts four characterized versions of myself representing different sides of my personality and how I see myself. They’re lurking in the darkness over my shoulder, always questioning each other’s decisions. The song is written from the perspective of the voice or voices in my head. Telling me to run one moment and another to hold my ground and another to fight back. In between some epic rocking out with the band, I wanted the viewers to visualize the colorful juxtaposition that goes on in my mind.”

Watch the official music video for No Surrender here: 

Initiation is set for release on May 7th via Napalm Records Pre-orders are available now and can be purchased here.

For more information on SUMO CYCO like their official page on Facebook.